May 2009

Pottery Barn's refreshing (un)subscribe options

I recently received what seemed like the billionth email from Pottery Barn. While I love their stuff, I am kinda on a budget and I don't need to be reminded how each of my sparsely furnished rooms are kinda pathetic. Here's their refreshing take on unsubscribing.
Dear Pottery Barn Subscriber,

We understand how daunting a full inbox can be. If you would like to receive fewer emails from us, simply select from the options below.

The value of face-to-face networking

Until recently, I never realized just how valuable networking could be. In the past, shyness has prevented me from making the most of face-to-face encounters with people who could become valuable friends, colleagues, clients or mentors.

Now that I'm the new kid in town (again!), I wanted to approach things differently.  Guess what? It's true that making an effort to meet people at networking events, gatherings and conferences really makes a difference.  The most successful people already know this...

Why not just pursue social networking?